Styled on the typical deep bellied baitfish that are so prevalent all over the globe. The Madscad has been designed to be effective in all environments, in a range of sizes for a huge variety of species. This design has been refined over years of testing and many prototypes to get the perfectly balanced lure. The key design features like the flattened top of the head, to the scalloped sides and small tail wings all combine to make the action on this lure truly dynamic.
The Madscad sinks level, and has a wiggling action when sinking to allow the sides to give off flash and look more like a wounded baitfish. It has an erratic swimming action when twitched, producing a pronounced thumping side to side darting action. You can employ a faster straight retrieve as well, but either the faster retrieve or the slow twitch will entice strikes. Our recommended retrieve when casting is a couple of quick twitches and then a 2-3 second pause to let the lure slowly sink and wiggle and then twitch it again.